In simple terms, analysing user journeys can tell you where you’re ‘leaving money on the table’.
Bambu creates customer journey maps to show you where your website is delivering, and where it isn’t. We can see which pages on your site are underperforming – and we can tell you how to fix them.
Suppliers often think they know what the customer wants but customer journey maps actually tell us what the customer really wants.
We can segment your audience and see how different types of audience navigate your site. So if one demographic always visits your site but never makes it to check-out, or the signup or contact page we can investigate why this is.